Privacy

Privacy Policy

The protection of your personal data is an important concern for us. Below we transparently inform you about which data we collect, for which purposes we process it, to whom data may be disclosed, and what rights you have under Swiss data protection law.

Brief Overview

This privacy policy applies to our website, our landing pages, contact forms, advertisements, lead forms on third-party platforms, as well as to associated communication, analytics, and marketing processes.

We process personal data in particular to handle inquiries, generate leads, establish contact, analyze and optimize our marketing activities, and forward inquiries to suitable partner companies or specialized service providers, where this is necessary to process your inquiry.

Table of Contents

1. Responsible Entity 2. Purposes of Data Processing 3. Categories of Processed Data 4. Data Collection on Website and Landing Pages 5. Cookies, Tracking, and Marketing Technologies 6. Processing of Inquiries, Forms, and Leads 7. Disclosure to Partner Companies and Service Providers 8. Data Transfer Abroad 9. Storage Period 10. Data Security 11. Rights of Data Subjects 12. Changes to this Privacy Policy

1. Responsible Entity

The entity responsible for the processing of personal data within the meaning of this privacy policy is:

Swiss Marketer by Nil Fäh
Reismühlestrasse 13
8409 Winterthur
Switzerland
UID: CHE-288.880.985

Email: [email protected]
Phone: +41 52 551 23 69

The responsible entity decides, alone or jointly with engaged service providers, on the purposes and means of processing personal data.

2. Purposes of Data Processing

We process personal data only to the extent necessary for our business and operational purposes. These include in particular:

  • Provision and operation of our website, landing pages, and digital systems
  • Processing of inquiries and contact requests
  • Lead generation and pre-qualification of prospects
  • Execution, analysis, and optimization of marketing campaigns
  • Measurement of interactions, conversions, and campaign performance
  • Communication with prospects, customers, and business partners
  • Forwarding inquiries to suitable partner companies or specialized providers
  • Ensuring stability, security, and abuse prevention
  • Improvement of our offering, our processes, and our systems

Processing may in particular be based on your consent, on pre-contractual or contractual measures, as well as on our legitimate interests in the economic, secure, and functioning operation of our marketing and communication processes.

3. Categories of Processed Data

Depending on the point of contact, type of inquiry, and use of our offerings, we may process the following categories of personal data in particular:

  • Master data such as name, first name, company, location, or postal code
  • Contact data such as email address, phone number, or other communication details
  • Information from forms, surveys, or lead forms
  • Interaction data such as clicks, page views, form starts, or form completions
  • Technical data such as IP address, browser type, device, operating system, or language settings
  • Usage data on website visits, campaign interactions, and conversion steps
  • Metadata such as timestamps, form ID, campaign source, ad reference, or origin channel
  • Communication content for inquiries via form, email, phone, or other channels

4. Data Collection on Website and Landing Pages

Visiting the Website

When visiting our website or a landing page, technical information may be automatically collected. This data is required to deliver content correctly, ensure security, and guarantee the stability of our systems.

This may include in particular:

  • IP address
  • Date and time of access
  • Pages and content accessed
  • Referrer URL
  • Browser type and browser version
  • Operating system and device type
  • Hostname of the accessing computer

Server Log Files

The hosting provider may store such data in so-called server log files in order to ensure technical operation, system security, and error analysis.

Contact Forms and Landing Pages

When you complete forms on our website or on landing pages operated by us, we process the data you enter to handle your inquiry, establish contact, perform internal qualification, and measure and optimize our marketing and sales processes.

5. Cookies, Tracking, and Marketing Technologies

Cookies

Our website may use cookies or comparable technologies. These are small text files or technical identifiers that are stored on or read from your device. They serve to make our website more user-friendly, secure, and functional, as well as to analyze the use of our offerings.

Analytics and Marketing Tools

For analytics, reach measurement, conversion measurement, and optimization of our advertising activities, we may use tools and technologies from third-party providers in particular.

Consent model (opt-out for web analytics): For purely anonymized reach and usage analytics (Google Analytics 4 with IP anonymization and Smartlook session recording), the Swiss opt-out model applies. These technologies are active by default. You can deactivate them at any time via the cookie banner ("Necessary only") or via your browser's privacy settings; the opt-out only takes effect for the future. Marketing and advertising cookies (Meta Pixel, LinkedIn Insight Tag, personalized ads) are only set on the basis of your explicit consent ("Accept all").

Google Analytics 4 (Property G-QWNEESFEQL)
Anonymized web analytics via Google Consent Mode v2. Active by default (analytics_storage = granted); IP addresses are truncated. Opt-out via the cookie banner or the official Google Opt-out Browser Plugin.
Smartlook (Region EU)
Anonymous session recordings and heatmaps for usability optimization. Active by default; opt-out via the cookie banner or your browser's Do-Not-Track setting.
Meta Pixel / Meta Technologies
For measuring interactions, inquiries, conversion events, and for optimizing campaigns on Facebook and Instagram. Only after explicit consent.
Google Ads
For measuring campaign performance and optimizing digital advertising activities. Conversion measurement only after consent.
LinkedIn Insight Tag
For analyzing campaign interactions and for targeted delivery and performance measurement of marketing activities. Only after explicit consent.

These technologies may in particular collect information about how users arrive at our website, which pages are visited, which actions are performed, and whether an inquiry or conversion has occurred.

6. Processing of Inquiries, Forms, and Leads

When you submit an inquiry via our website, landing pages, lead forms on social media platforms, or other digital points of contact, we process the personal data you provide to handle your request, establish contact, perform internal structuring, and ensure quality.

In addition to the information you enter directly, additional metadata may also be stored or processed, in particular:

  • Form ID or form designation
  • Source of the inquiry, campaign channel, or origin platform
  • Time of submission
  • Status of the inquiry or internal qualification attributes
  • Tracking or attribution data for analyzing campaign performance

This processing serves in particular to trace the origin of an inquiry, ensure correct assignment, internal processing, evaluation of our marketing activities, and the optimization of our processes.

7. Disclosure to Partner Companies and Service Providers

As part of our activities as a marketing and matching platform, it may be necessary to forward personal data or inquiry-related information to suitable partner companies, specialized providers, or technical service providers.

Such disclosure only takes place to the extent necessary to process your inquiry, for technical execution, communication, or the provision of the requested service.

Possible recipient categories

  • Financial advisors, insurance advisors, or other advisory partners
  • Trustees / Fiduciaries, specialized service providers, or cooperation partners
  • Hosting, CRM, tracking, automation, or communication providers
  • Technical processors and IT service providers

8. Data Transfer Abroad

In connection with the use of third-party platforms, analytics, tracking, advertising, hosting, CRM, or automation tools, personal data may be transferred to or processed by recipients abroad.

This particularly concerns providers based in or processing data in countries outside Switzerland, including, in some cases, countries that do not always have a level of data protection comparable to Switzerland.

Where necessary, we ensure that appropriate contractual, organizational, or technical safeguards are in place, such as recognized standard contractual clauses or comparable guarantees.

9. Storage Period

We only store personal data for as long as is necessary for the respective processing purposes, as long as there are statutory retention obligations, or as long as there is a legitimate interest in documentation, traceability, evidence preservation, system security, or business operations.

As soon as personal data is no longer required for the stated purposes, it will be deleted, anonymized, or restricted in processing as part of our usual processes, provided that no legal or contractual obligations prevent this.

10. Data Security

We take appropriate technical and organizational measures to protect personal data against unauthorized access, loss, misuse, manipulation, or unlawful disclosure.

These include in particular measures in the areas of access protection, system security, role and authorization concepts, secure transmission paths, data minimization, and organizational control processes.

11. Rights of Data Subjects

Within the framework of applicable data protection law, data subjects have in particular the right:

  • To request information about whether and which personal data is being processed
  • To have incorrect personal data corrected
  • Under certain conditions, to request the deletion of personal data
  • To object to or restrict the processing of personal data, insofar as this is legally provided for
  • To revoke consent granted with effect for the future, provided that processing is based on consent
Contact for data protection matters

Email: [email protected]

12. Changes to this Privacy Policy

We may adapt this privacy policy at any time if this is necessary due to legal, technical, organizational, or business developments.

The current version published on this website shall apply in each case.

Further legal documents

Terms & Conditions Legal Notice Privacy Policy Legal & Forms Cookie Settings

© 2026 Swiss Marketer by Nil Fäh – Privacy Policy